Search Engine Optimization: An Hour a Day

By: Gradiva Couzin and Jennifer Grappone

Matt Sodoma’s Review Score: 10/10 (Highly recommended for all people, businesses, and corporations)

   Book Verison          Kindle Version    

3rd Edition

You can find search engine optimization (SEO) tips just about everywhere on the internet.  There is tons of free information, books, videos, and guides.  But all of the information is so simple.  Build links, use social media, and use keywords.

Search Engine Optimization: An Hour A Day takes this to a whole new level.  Their guide is descriptive, informative, and still it is a guide.  There is literally a day by day guide in the book for you to follow.  Repeating several steps over and over from day to day like checking links, creating backlinks, etc.

Before reading Gradiva Couzin and Jennifer Grappone’s book, I did not understand the complexity of SEO.  You’ll learn techniques and tricks that you would never have thought of but are so simple.  Things like optimizing your landing pages, optimizing your html to get higher rankings, and the activities Couzin and Grappone layout are worthy.

What makes this SEO: An hour A Day different from other search engine optimization books is the guide.  The best part about the book is that you do not feel like you are reading a step by step guide because they are explaining information between steps.  Next thing you know it, they have you doing a quick link building session and 3 months later you have a high ranking on Google.

Because of my fascination with search engine identity, I highly recommend this book to everyone.  The common person should read this book to enhance their search engine identity making themselves more marketable and furthering their opportunities; learn more about search engine identity here.  Any small business or corporation should read this book to get their business to the top of Google in their niche.  If you aren’t at the top of Google, you are losing out on customers and that’s all there is to it.  More importantly, if you are at the top of Google, is it the right landing page? This book is a must read, I recommend you order it above.

-      Matthew Sodoma


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